Last updated: May 2026
This Privacy Policy explains how Wealth Formula, operated by Blue Beetle Productions Ltd, collects, uses and protects your personal information when you use our platform at wealthformula.co.uk.
We take your privacy seriously. Please read this policy carefully. By using our platform you agree to the practices described here.
1. Who We Are
Wealth Formula is operated by:
Blue Beetle Productions Ltd
Marston House, Elmdon Lane
Marston Green, West Midlands
B37 7DL
United Kingdom
Company Registration Number: 09301663
Email: hello@wealthformula.co.uk
2. What Information We Collect
We collect information you provide directly to us, including:
Your name and email address when you create a free account
Billing information when you upgrade to a paid plan (processed securely via Stripe — we do not store card details)
Any content you create on the platform such as funnels, courses, or emails
Communications you send to us
We also automatically collect certain technical information when you use our platform, including your IP address, browser type, device type, and how you interact with our pages. This helps us improve the platform and diagnose technical issues.
3. How We Use Your Information
We use the information we collect to:
Create and manage your account
Provide the platform services you have signed up for
Process payments and send receipts
Send you service emails such as password resets and account notifications
Send you updates, training content and promotional communications (you can unsubscribe at any time)
Improve and develop the platform
Comply with our legal obligations
4. Legal Basis for Processing
We process your personal data on the following legal bases:
Contract: to provide the services you have signed up for
Legitimate interests: to improve our platform and communicate with you about relevant updates
Consent: for marketing communications — you can withdraw consent at any time
Legal obligation: where required by law
5. How We Share Your Information
We do not sell your personal data. We may share your information with:
Systeme.io: our platform infrastructure provider who processes data on our behalf under a data processing agreement
Stripe: our payment processor for handling transactions securely
Email service providers: to deliver communications to you
Legal authorities: where required by law or to protect our rights
6. Data Retention
We retain your account information for as long as your account is active. If you close your account we will delete or anonymise your personal data within 90 days, unless we are required to retain it for legal or financial compliance purposes.
7. Your Rights
Under UK GDPR you have the right to:
Access the personal data we hold about you
Correct inaccurate personal data
Request deletion of your personal data
Object to or restrict our processing of your data
Data portability — receive your data in a structured, machine-readable format
Withdraw consent for marketing communications at any time
To exercise any of these rights, please contact us at hello@wealthformula.co.uk. We will respond within 30 days.
You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.
8. Cookies
Our platform uses cookies to maintain your session, remember your preferences, and analyse how the platform is used. You can control cookies through your browser settings. Disabling cookies may affect the functionality of the platform.
9. Security
We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or destruction. Our platform is hosted on secure infrastructure and all data is transmitted over encrypted connections (HTTPS).
10. International Transfers
Our platform infrastructure is operated by Systeme.io. Your data may be processed on servers located outside the UK. Where this occurs we ensure appropriate safeguards are in place in accordance with UK GDPR requirements.
11. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of significant changes by email or by posting a notice on the platform. The date at the top of this page shows when the policy was last updated.
12. Contact Us
If you have any questions about this Privacy Policy or how we handle your data, please contact:
Blue Beetle Productions Ltd
Marston House, Elmdon Lane
Marston Green, West Midlands, B37 7DL
hello@wealthformula.co.uk
Wealth Formula is a trading name of Blue Beetle Productions Ltd. Registered in England and Wales. Company No. 09301663. Registered office: Marston House, Elmdon Lane, Marston Green, West Midlands, B37 7DL.